Wakefields Real Estate Turns 83!

In this age of disposables, how wonderful it is to celebrate a family-owned and run company that has been operating in KZN for 83 years, spanned four generations, and is consistently voted top real estate company in KZN by the public.

Successful businesses are always flexible and responsive to changes in the marketplace and society. Wakefields Real Estate is one such company, because although there have been substantial changes over the decades of how people buy, rent, or relate with property and property practitioners, for Wakefields, the same solid principles and values apply.

One way in which they achieve this, is via Wakefields' own inhouse Academy. This well-respected training centre ensures that all of its property practitioners not only undergo extensive training to arm themselves fully with the qualifications, law, principles, and practices of a real estate expert, but also so they are immersed in the culture they call the #WakefieldsWay. The #WakefieldsWay is all about integrity, professionalism, upholding a reputation, and how a property practitioner approaches her role and conducts business under the Wakefields' banner.

Wakefields Real Estate has the same values today as they did back when they first opened their doors...on the eve of World War 2. Eighty-three successful years is, to a great extent, attributable to the length and depth of the family lineage. Four generations on, and there are today, four Wakefields family members leading different divisions of the company: from Keith Wakefield as Chairman, eldest son Myles, as CEO to Haydn Wakefield, Marketing Director and Paula Haskell, Financial Director. It really is a family-run business.

Uniquely, Wakefields has always been a non-franchised real estate company, so their 26 branches operate with a single culture and unified voice. The combined experience and expertise in the world of property - specifically and exclusively in the province of KZN - is what draws clients to choose Wakefields. The brand has won Daily New Your Choice Best Real Estate Agency of the Year for 18 consecutive years, and that voted by the public - readers of the Daily News.

As the largest independent non-franchised real estate agency in KZN, Wakefields has a well-established footprint throughout the province. Their yellow signage and branding is a familiar sight in the province's suburbs. From individual residential properties at the entry level and high end of the market, to major developments and even pioneering top retirement estates, Wakefields' have distinguished themselves every day by creating exceptional real estate experiences for its clients. Their professionalism, integrity and dedication to the property industry has allowed Wakefields to be one of the most well recognised real estate networks in KZN.

Happy birthday Wakefields. A proudly KZN real estate company celebrating 83 years of turning "a house on the market" into someone's dream home. Here's to many more birthdays to come.